What does embedded finance mean to the Portuguese market?
Marking our recent launch into the Portuguese market, we were excited to bring together over 70 people from the startup and fintech community in the region for an event focused on ‘Sky-Rocketing Growth for Digital Startups’.
A popular section of the evening featured a lively panel discussion focused on the challenges faced by digital startups as they come to market. Introduced by Rute Sousa Vasco (journalist and media entrepreneur), the panel brought together David Conde (Coinscrap), Marin Cauvas (Anthemis) and Anas el Arras (GrowIN Portugal) and our own CCO, Daniel Greiller.
When asked about the opportunity of embedded finance, there was clear consensus that education on topic among digital businesses was the primary challenge for companies like Weavr. Our survey corroborated the story with, before the event, just 40% of the event attendees reporting to have at least an “average knowledge” of the topic. If you would include yourself in that group, then hear how our panelists answered the question:
“What does embedded finance mean to you?”
An area of overwhelming agreement among the panel was that Lisbon was deserving of its growing reputation as a hotbed for startups. And, with over 60% of our startup attendees indicating that embedded finance is a priority for them in the next 12 months, we look forward to helping the region take large strides in their growth journey.
If you’re also looking for opportunities to build a more powerful product that accelerates revenue growth, why not book a call with one of our experts?
Here’s to sky-rocketing growth for Portuguese startups – we’re excited to see what comes next!